Allie,
What types of advertising have you found to be most beneficial? From all I have been able to determine the top 3 (and the only ones that really work with any reliability) are:
1) Word of mouth/referrals. I know of some schools that rely soley on this and do very well. I do however feel you need to reach a certain point before this becomes reliable.
2) Yellow pages.
3) Web site.
Number 2 and 3 could very well be switched around as more and more people use the web as opposed to the yellow pages.
From my experience most other print advertising (flyers, etc) are primarily wastes of resources and time.
So...what methods do you use currently? What methods did you use during your initial building phase to get where you are now?
Thanks in advance!